The mood of Maleek Berry’s music is captured in the video for 'Kontrol', lead single off his 2016 EP, Last Daze of Summer. Girls, bright colours, dancing, the man himself taking in the scene. Only adjustment needed is a slight increase in the number of people in the video. Then you can post a photo of the scene to social media. Caption: "Mood: Maleek Music".
That video has racked up over 10 million views on YouTube. So: the man whose music is for the giddy moment has captured the imagination of the young and healthy. People of the moment, that is.
For some time he was the man behind several scenes, supplying beats blending the western with Nigerian sounds to artists like Sauce Kid, Wizkid and Wande Coal. Now he has his face out there. Going by the consistency of the polish and verve on Last Daze of Summer, Maleek Berry seems to have saved his best tunes for himself.
As with many of his producing colleagues, he has realised that in a generation where singing artists are little more than yabbering muppets aided by auto-tune and spanking beats, producers themselves with a modicum of singing talent can front their own sounds. The EP has just the one featured artist.
This realisation should lead to some terrible singing but there is no rule saying the use of that auto-tune technology is limited to known vocalists. The bar is low enough for audiences to not expect a vocal g ... Read Full Review